Starbucks Grinds Away at Hunger
Starbucks is synonymous with excess – after all, who really needs a $6.00, 440 calorie Salted Caramel Mocha Frappuccino? But now, the high-end coffee company is using its excess for a good cause. It is donating 100% of its leftover prepared meals to food banks and shelters through the FoodShare program.
Starbucks’ involvement in the program dates back to 2010. At that time, the company partnered with Food Donation Connection to donate unsold pastries. All other food, however, was simply wasted at the end of every day. Thus, baristas urged management to expand the program to include perishables, noting “its frustrating to throw away so much food—especially because you know that there are people that need it”.
According to Starbucks Brand Manager, Jane Maly, the challenge was preserving the food’s quality during delivery “so when it reached a person in need, they could safely enjoy it”. The solution arrived in the form of a fleet of refrigerated trucks. The trucks can visit the chain’s 7600 U.S. locations throughout the day to collect any unsold, edible items (including breakfast sandwiches, salads, paninis, Bistro Boxes etc). They can then deliver the items to the Feeding America network, the largest hunger-relief and food-rescue charity in the United States.
Starbucks first piloted the program in Arizona last July. Managers figured that if they could keep food cold and fresh in the heat of the Sonoran desert, they could do it anywhere! After a successful pilot, the company introduced the program nationwide (at participating Starbucks) in March 2016.
The coffee house predicts that it will donate almost 5 million meals by the end of its first year…and more than 50 million meals by 2021! This could take a sizable bite out of America’s hunger problem, which currently affects over 48 million people. As an added benefit, Starbucks will divert food waste from landfills, drastically reducing its environmental footprint. (Feeding America estimates that Americans produce 70 billion pounds of food waste every year!)
Starbucks also believes that its efforts could inspire other companies to do the same. “Our hope is by taking this first step, other companies will see the possibility for their participation and together we will make great strides in combating hunger”. These companies—ranging from grocery stores to restaurants—could even use the same fleet of refrigerated trucks. Then Starbucks’ impact could really go from “grande” to “venti”!
Want to join the fight against hunger? Complete an Op4G survey for one of our partners: Gleaners Food Bank of Indiana, Capital Area Food Bank of Texas, Oregon Food Bank, SF-Marin Food Bank, Vermont Foodbank, and the Second Harvest Food Bank of Santa Clara and San Mateo Counties.