How to raise $30,957.00 for charity in your spare time
What can a small group of volunteers accomplish in their random spare moments, without spending a dime, without having to set aside blocks of time in their busy schedules, and without leaving home or their place of work? Given those parameters, one would think little to nothing at best.
Well under those same circumstances, a few chapters of Big Brothers Big Sisters have done exactly the opposite of nothing by generating $30,957.00 in donations using Op4G’s free service for Non-Profits. It’s hard to believe, but we have the encouraging data to prove it.
How long are we talking?
Over a period of almost two years, Big Brothers Big Sisters accumulated a group of 2,521 members who take market research surveys on their behalf. These are folks who have signed up at Op4G.com, selected Big Brothers Big Sisters as their Non-Profit of choice, and agreed to receive invitations by email to take our online surveys …no more, no less.
What do you mean online surveys?
Online market research is an essential tool for companies, universities, health care researchers, and others. We assist those organizations by building and administering their online surveys, and deploy them to our members. The fees we receive are then shared back with our members, as well as our Non-Profit partners like Big Brothers Big Sisters.
How active were the Big Brothers Big Sisters volunteers?
At any given time throughout this two year period only about 15% to 20% of their 2,251 members were active and participating. We consider them active if they open the email invitations sent from Op4G. What this suggests is that you don’t need to be super attentive to help make a real difference. Most people complete one or two 15 minute surveys a month. This also suggests that Op4G’s new model of volunteerism fits very well within the demands of our digital age society. It’s all about volunteering for the cause you love, while distracted and busy.
How did they get members to sign up?
With social media, sharing something good with your friends or followers has never been easier. The participating Big Brothers Big Sisters chapters announced their partnership with Op4G in their newsletters and on their Facebook pages. Over time, with very little effort, a group of “members” signed up.
Where do we go from here?
While our overarching aim is to expand funding for Non-Profits, we’re just getting started. Our small sample of members engaged on behalf of Big Brothers Big Sisters is the tip of the iceberg, especially when you consider how much time we all spend online. It’s well known that “volunteering rates among adults have been on the rise since 1989″. And, with recent medical findings that point to quantifiable health benefits associated with volunteering, Non-Profits have great shot of benefiting significantly from the momentum.
If your favorite Non-Profit could use a boost, simply fill out the form here and we’ll take care of the rest.